From Prompt to Profit

The MSP Playbook for Client-Driven AI Success

Discover how to turn AI into a real growth engine — with a proven, no-fluff framework built for MSPs.

Verified Reviewer

Grab the book. Read it. Implement it.

“If you’re an MSP who wants to encourage AI in your own company, if you want to make money with AI-enabled services, but you need a clear roadmap, then THIS is the book for you. It’s filled with step-by-step ‘how-to’ guides—without feeling overwhelming. Grab the book. Read it. Implement it.”

— Jennifer Bleam, CEO, MSP Sales Revolution

The AI Evolution is Well Underway – Will You Lead It?

Your clients are experimenting with AI, whether you’re ready or not. From Prompt to Profit gives you a practical, step-by-step strategy to meet them where they are — and turn that momentum into recurring revenue.

This book isn’t about theory. It’s an MSP AI blueprint built for action.

You’ll learn how to:

Talk to clients about AI in ways that build trust and demand.
Build and price AI services that scale.
Position your MSP as the go-to advisor in a fast-moving space.

Whether you’re just getting started or already offering AI services, this playbook will help you go further with knowledge and confidence to deploy and scale.

Why I Wrote This Book

After nearly two decades supporting MSPs, I’ve seen every shift in client expectation from — compliance to cloud to cybersecurity.

This isn’t just another evolution in IT. It’s a turning point in how MSP lead.

Your clients don’t need another vendor. They need a guide. And you don’t need a PhD in machine learning to become that guide.

I wrote From Prompt to Profit to give MSPs a clear, grounded path to lead the AI conversation — and turn it into lasting client value.

— Art Gross

Verified Reviewer

Grab the book. Read it. Implement it.

“I can’t remember the last time I was this excited for a book to launch. I planned on reading it straight through (maybe even skimming some parts). Instead, I found myself re-reading several chapters, and my copy will quickly be marked up, highlighting the many brilliant ideas Art shares. If you’re an MSP who wants to encourage AI in your own company; if you want to make money with AI enabled services; but you need a clear roadmap, then THIS is the book for yu. It’s filled with step-by-step “how to” guides – without feeling overwhelming. Grab the book. Read it. Implement it.”

— Jennifer Bleam, CEO, MSP Sales Revolution

Verified Reviewer

A clear, practical, and no-nonsense guide.

“Art Gross has given the MSP community exactly what it needs right now — a clear, practical, and no-nonsense guide to getting started with AI. From Prompt to Profit is the field manual for every MSP navigating a digital economy where traditional services are becoming commoditized and margins are under constant pressure. This book shows how AI isn’t just a buzzword — it’s your pathway to delivering strategic value, reclaiming relevance, and helping clients solve real business problems. If you’re looking for a way to grow tighter with your clients and be seen as a partner —not just another vendor—this is the way. Just know: once you finish, you’ll be hungry for what comes next.”

— Angel R. Rojas, Jr., President $ CEO, DataCorps Technology Solutions

Verified Reviewer

Compelling, timely, and immensely practical guide.

“From Prompt to Profit is a compelling, timely, and immensely practical guide that MSPs need right now. It doesn’t just surf the AI wave, it provides MSPs with the board, wax, and training wheels to ride it with confidence and purpose. Art nails what makes AI adoption work in the real world, with strategies MSPs can start using tomorrow.”

— Colin Knox, CEO GradientMSP

Verified Reviewer

This book is a field in the best sense.

“Art’s framing of MSPs as AI advisors, not engineers, is exactly what the channel needs right now. We’ve been using AI internally for over 18 months and are launching our own AI service this year — it was validating to see our thinking so well reflected in the book.

The emphasis on training and adoption as strategic levers really hit home. We weren’t initially building as much emphasis on that into our service delivery — but we are now, adopting a two-pronged model based on Art’s ideas.

This book is a field in the best sense—grounded, directional, and full of ideas teams can actually execute. I think it will really empower MSPs to lead instead of lag.“

— Jason Vanzin, CEO, Right Hand Technology Group Inc.

From Vision to Execution: A Leader Who’s Helped MSPs Thrive Through Every Shift

Internet Pioneer

In the 1990s, Art helped businesses adopt the internet—building the digital foundations that MSPs now rely on.

Cloud Leader

Through the 2000s, Art led organizations through cloud migrations and email system transformations before they were mainstream.

Meet Art Gross

Art Gross has spent 25+ years guiding MSPs through major tech shifts—from the internet and cloud to cybersecurity and now AI. As CEO of Breach Secure Now and a former MSP leader, he knows what it takes to stay ahead and stay trusted.

Cybersecurity Trailblazer

In 2010 and 2015, Art founded HIPAA Secure Now and Breach Secure Now—years before cybersecurity became standard MSP practice.

AI Advocate for MSPs

Now in 2025, Art is leading the AI charge, helping MSPs seize the opportunity before it leaves them behind.

What’s Inside the Book

Discover how this book helps you confidently take the first step into AI services. Whether you’re just exploring or ready to act, it’s designed to equip you with the clarity, direction, and momentum needed to turn AI into a practical growth opportunity.

A clear framework to build your foundational AI service offering
Client-ready use case that drive immediate conversations
Real-world insights from MSPs already implementing AI
Tools to reduce risk while increasing trust and value
Strategic models to make AI part of your recurring revenue mix

Put the Playbook into Action

Already read the book? You can go further with a 30-day free trial of Breach Secure Now’s AI Awareness Platform—designed specifically for MSPs.

Your free trial includes:

Full AI Awareness Training your can offer to clients immediately
Implementation Toolkit: prompts, policies, scripts, templates
Generative AI Certification for MSPs